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10 Best Ways To Push Your Content To the Top of Google News

Splinternet has a great blog post on how to rise to the top of Google News. Granted, SEO isn’t always the best metric for top-notch content, but we thought they did a good job of staying anti-spammy! A couple we found interesting: Category authority  Domain authority – lots of quality inbound links First to publish… 

December 5, 2011 · Lexi Lewtan

What Are Content Farms Paying Writers In 2011?

Here's a post that breaks out some pay rates for well known online markets, and also some of the dynamics at work in the profession. It's a starter's tool for those who are thinking about what it means to write for the Web.

December 5, 2011 · James O'Brien

Five Experimental Content Marketing Platforms You Need To Be Using

Hey Everyone! So here at The Content Strategist, our goal is to offer easy and effective ways to reach your fans. Lately, we’ve found that many digitally savvy customers are using of experimental platforms to explore the internet. These platforms offer great ways for you to  uniquely interact and share content – but they all… 

December 2, 2011 · Lexi Lewtan

The Forbes.com Approach To Bloggers Uses Contributor System

Forbes pays certain contributors a fee every month, and requires that contributors write a certain number of posts each month and interact with the audience in comments. “It keeps me in journalism working for a major, well-read brand. I average over 240,000 visitors a month. I probably have more people reading me here than I… 

December 2, 2011 · Lexi Lewtan

Why Hearst Now Has 1 Million Paying Digital Subscibers

Hearst Corp, is expecting to have 1 million paying digital subscribers by the end of 2012. How do they do it? Hearst does not offer print subscribers free access to the digital editions of its magazines. They did however, just add blogger collectives to Redbook and of a few of their other publications.  Is this the… 

December 1, 2011 · Lexi Lewtan

Nine Ways To Reach Important Readers Using Quora

Quora is an amazing tool for crowd-sourcing the answers to high quality questions – it’s like Wikipedia meets Yahoo Answers. The site is great for personal and industry related questions, but is still relatively unexplored as a marketing tool. Here are nine ways to dip your toes into this up-and-coming network. Stay on Top of… 

December 1, 2011 · Lexi Lewtan

WordPress Launches Adsense Competitor, WordAds

WordPress just launched WordAds, an opt-in ad program/alternative monetization option available exclusively to WordPress.com bloggers.  “Our primary goal is to create something that rewards bloggers for their hard work and the quality of their work, and do so at a higher level than generic Adsense would, not optimize around a particular revenue share,” They explained. To qualify for… 

November 30, 2011 · Lexi Lewtan

Does Your Content Pass The Blink Test?

Hubspot wrote a great list today of 5 Foolproof Ways To Prevent Landing Page Abandonment.  One reason your readers may be fleeing, they quote, is because your landing page didn’t pass the blink test. Basically, if a reader is able to orient themselves on your page within the first three seconds.  Make it abundantly clear, they… 

November 30, 2011 · Lexi Lewtan

Facebook Expanded its “Page Insights” Analytics – Are You Prepared?

Facebook expanded it’s “Page Insights” features, and Mashable wrote a great piece on the new offerings. The site chose to include new metrics that provide businesses with not only information about how people are interacting with a brand Page, but also a how their page’s content does in other parts of Facebook.   At least it… 

November 29, 2011 · Lexi Lewtan