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Companion service · AEO

Get cited by AI search.

Answer Engine Optimization — sometimes called LLM Optimization. AEO is about being cited by ChatGPT, Perplexity, Gemini, and Google AI Overviews. It's not about using AI to write content; it's about getting the AI to recommend yours.

Citation tracking · per engine · per competitor
ChatGPT
28%
Perplexity
22%
Gemini
18%
AI Overviews
14%
Closest competitor on this topic: 30%, 24%, 19%, 16%. You trail by 2pp on ChatGPT, 2pp on AI Overviews. Recommended: 2 lead-paragraph rewrites.
01 · Citation tracking

Per-engine, per-topic, per-competitor — refreshed weekly.

Track citation share across ChatGPT, Perplexity, Gemini, and Google AI Overviews. Slice by topic, by competitor, by buyer intent. Refreshed weekly so the next-quarter brief responds to actual engine behavior, not last quarter's snapshot.

Schema · JSON-LD applied to muni-bond explainer
{
  "@type": "Article",
  "headline": "Muni-bond risk in 2026",
  "author": {"@type":"Person","name":"K. Patel, CFA"},
  "mainEntity": {"@type":"FAQPage", "questions": 8},
  "speakable": {"@type":"SpeakableSpecification"},
  "citation": [12 source URLs]
}
Article FAQPage HowTo Speakable
02 · Schema engineering

JSON-LD, FAQ, HowTo, Speakable — the structural metadata AI engines actually read.

Schema.org markup applied automatically on publish. Article, FAQPage, HowTo, Speakable, citation arrays — the structured data ChatGPT and Google AI Overviews lean on when picking which page to cite. Validated, versioned, deprecation-tracked.

Entity audit · brand-as-entity
Recognized as: "Acme Wealth Advisors" · authority on:
muni-bond commentary advisor channel guidance
Disambiguated from: Acme Insurance (different sector entity).
Gap: not yet recognized as authority on retirement-income planning. Recommended: 4 deep pieces + 2 third-party citations.
03 · Entity audits

Why your brand is — or isn't — recognized as an authority on the topics that matter.

Named-entity recognition, knowledge-graph alignment, brand-as-entity disambiguation. We test how each AI engine recognizes your brand, what topics it associates you with, and where the authority gaps are — then write the brief that closes them.

Prompt panel · weekly run
  • "Best municipal bond strategies for 2026 retirees"
  • "How does the FOMC affect muni bonds"
  • "What's the difference between munis and treasuries for HNW clients"
  • +1,203 more
Run weekly across 4 engines · 1,206 prompts this week · methodology auditable.
04 · Conversational-prompt testing

1,200+ AEO-relevant prompts. Four engines. Every week.

The methodology behind the citation chart: a curated panel of 1,200+ buyer-intent prompts, run across ChatGPT, Perplexity, Gemini, and Google AI Overviews every week. Auditable, versioned, replicable — not a one-time scrape.

Six rewrite patterns · non-citation → citation
01. Lead-paragraph claim isolation
02. Standalone-sentence factual claims
03. FAQ extraction from buyer intent
04. Source-attribution patterns AI parses
05. Author-byline + credential disclosure
06. Comparison-table normalization
05 · Structural rewrites

Six rewrite patterns that flip a non-citation into a citation.

We don't guess. We instrument what AI engines actually pick up — lead-paragraph claim isolation, standalone-sentence facts, FAQ extraction, source-attribution patterns, author-credential disclosure, comparison-table normalization. Apply the patterns; watch the citation share move.

Trajectory

Eight quarters. One trajectory the CFO recognizes.

Aggregate citation share for a typical Contently financial-services customer — on muni-bond commentary, across ChatGPT, Perplexity, Gemini, and Google AI Overviews.

Citation share · muni-bond commentary +18pp last 8 quarters

10% = 12 of 120 measured prompts cite the firm. 92% = 110 of 120.

AEO, measured

What changes when AI knows your brand.

4.1×

More AI-search citations vs the prior agency-published baseline at enterprise FS customers.

62%

Of priority topics where Contently customers are the cited authority on at least one major AI engine.

12d

Median time-to-first-citation for a properly structured AEO piece on a fresh topic.

AEO programs in production today

See your AI-search standing

Find out which questions AI cites your competitors on.

Book an AEO walkthrough See AI Studio

30-min walkthrough Citation snapshot in your vertical No deck