The Content Strategist


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Why It's Time to Standardize Native Ad Labels
Not only are native disclosures ethically important, they're central to the content's purpose.

8 Valentine’s Day Marketing Campaigns That Aren’t Boring

If you can't stand anymore jewelry commercials, this is for you.

‘I Run My Blog More Like a Television Network’: Inside Shopify’s Next-Level Newsroom

Tommy Walker and his editorial team at Shopify have every intention of getting you hooked.

Infographic: Consumers Spend a Lot of Money on Love

Digital marketing is a lot like online dating: It's fueled by blind communication, and one wrong move can ruin a relationship.

15 Poems About Content Marketing

Roses are red, violets are blue. Please buy some content, how about a million or two?
Contently Quarterly: The Winter 2016 Issue
In 2012, the first Contently Quarterly was 60 pages and illustrated with low-res photos from my uncle's Instagram. We've come a long way since then.
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Catch up on the rest of your content marketing news and strategy

What We're Reading Feb 12

‘Facebook and the New Colonialism’ and 5 Other Stories You Should Read

email_marketing_optouts

Meet the Woman Publicly Shaming Publishers for Email Trickery

Not-using-Marketing

How 7 Departments That Aren’t Marketing Can Use Content

super_bowl_commercial

Should Livestreams Become the New Super Bowl Commercial?

What We're Reading

‘Talk About Innovation Without Resorting to Cliches,’ and 5 Stories You Should Read This Week

Doritos Super Bowl Campaign

Why Did Doritos End Its Successful Super Bowl Campaign?

Staffing Content Team Approval Workflows

A Quick and Dirty Guide to Staffing a Content Team and Creating Approval Workflows

HubSpot CMO Content Marketing

How HubSpot’s CMO Stays Ahead of Content Marketing Disruption

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