The Content Strategist

Content Value Is Going to Change the Way Marketers Think About SEO & ROI

By Kristen Poli

Content marketing ROI doesn't have to be rocket science. Our new Content Value dashboard captures exactly what your traffic is worth, down to the dollar.


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As a Marketing Leader, I’m Taking These 5 Actions to Thrive in 2021

Digital Transformation

As a Marketing Leader, I’m Taking These 5 Actions to Thrive in 2021

By Kerel Cooper
3 Trends That Could Make Virtual Events Less Awful in 2021

Strategy

3 Trends That Could Make Virtual Events Less Awful in 2021

By Joe Lazauskas
Dear CMOs: Mediocre Content Is Hurting Your Brand

Strategy

Dear CMOs: Mediocre Content Is Hurting Your Brand

By Joe Lazauskas
We Took a Risk on Social Proof in Our Marketing. Here’s Why It Paid Off

Trending

We Took a Risk on Social Proof in Our Marketing. Here’s Why It Paid Off

By Joe Lazauskas
State of B2B Content Marketing: 5 Trends That’ll Get You Promoted

ROI

State of B2B Content Marketing: 5 Trends That’ll Get You Promoted

By Jordan Teicher
5 Content Campaigns That Changed the Way I Saw Marketing

Storytelling

5 Content Campaigns That Changed the Way I Saw Marketing

By Mat Zucker

Contently’s Content Measurement Maturity Model: A Next-Gen ROI Framework

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