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The Content Strategist

The Content Strategist Blog

The Contently Manifesto (2011)

Quality is king. Freelance is the future. Anyone can be a publisher. The future of content on the web – content that gets discovered, creates value, and builds audiences – is not cheap text cranked out by content farms. It’s high quality, editorial and entertainment created by experienced journalists and passionate bloggers. The future is… 

April 2, 2011 · Shane Snow

How Much Content Is On The Web?

I decided to do a little digging on the amount of content that’s produced every day on the Internet. Turns out when they say “everyone’s a publisher,” they’re not joking. #holycrap [click to enlarge]

March 26, 2011 · Shane Snow

Kaboom! Google’s New Rules and Why They’re Great For The Web

Google likes to kick hornets’ nests, but not just for fun. Every few months the search engine, which delivers billions of page views to websites every day, tweaks something that causes webmasters to uproar. Sometimes the changes adversely affect good websites; more often the complainers are the ones who have figured out how to “work”… 

January 31, 2011 · Shane Snow