5 Key Stats You Should Know About Google+ Brand Pages
Here are five key stats you should know about Google+ Brand pages, even if you refuse to build out your Circles.
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How Will Brands Crack Google+’s ‘What’s Hot’ Page?
Official brand pages on Google+ have a new marketing goal -- figuring out Google’s 'What’s Hot' page.
A Marketer’s Guide To SEO In a Social Media Age
In the ever-changing world of search engine algorithms, navigating the rules of SEO will keep your content on page one.
Twitter Loves Content-Centric Brands
Dick Costello, The CEO of Twitter announced that better brand pages are on the Twitter Horizon. This is great news for content creators, as these pages will supposedly offer more customizable organization methods. Brands will no longer rely on the social media site’s chronological display, and instead will have more control over the viewing of their tweets. He…
Embedding Social Media Buttons, Made Easy
Readers, meet the The Ultimate Cheat Sheet for Creating Social Media Buttons. This is a relatively old guide from The Hubspot team, but it’s just so useful. Trying to embed things on your site can be a pain, but it’s worth it. There’s little use in creating content if the consequential process of sharing is not there! “We’ve…
Is Your Page Layout Up To Par?
Last week, Google improved and blogged about their newest Page Layout Algorithm. In the post, they explained that this is just one of 500 algorithm updates in the upcoming year. Most of their rollouts lately have helped our readers – whose content is usually pretty search-engine friendly – but this one involves page layout, which is less clearly beneficial. Basically,…
3 Key Ways To Turn Your Blog Into a Super-Resource
The Internet is changing the way people remember things. Last year, a study led at Columbia showed that instead of remembering the actual information we learn online, we remember where we learned it. Because we trust that websites are more or less permanent, we often simply plan return to sites later to find facts when we…
Nine Ways To Reach Important Readers Using Quora
Quora is an amazing tool for crowd-sourcing the answers to high quality questions – it’s like Wikipedia meets Yahoo Answers. The site is great for personal and industry related questions, but is still relatively unexplored as a marketing tool. Here are nine ways to dip your toes into this up-and-coming network. Stay on Top of…
Awesome Content About Content, Week of 11/21
Hey Everyone! If you follow our Twitter and/or Tumblr, you know that we like to keep you updated on what’s going on in the world of Content Creation outside of The Content Strategist. Here’s a wrap-up of things we’ve noticed over the past week. How to Jack The News For Marketing Buzz – ”If you are…