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The Content Strategist

Content Marketing

Stay in the know with this look at what’s trending in content marketing, content strategy, and social media. Complete with the latest happenings, studies, and research, you’re sure to get your fix here.

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TNW: Ten Sites Who Totally Get The Principles of Experience Design

Good Morning Everyone! So in the world of online media, there are a ton of great conferences with even better speakers. The Next Web did great coverage of one of the speakers at The Future of Web Design Conference, Whitney Hess – who had some great insights to share about The Principles of UX design.  Her list… 

November 9, 2011 · Lexi Lewtan

More Cool Ways to Explore Instagram for Your Brand

Hey Everyone! If you read our latest on the Content Strategist on How Brands Use Instagram, check out these tools to improve your own use.  Use an Instagram Search Engine for better interaction and inspiration.  Launch a project, like Moby did for his new album.  Work with some third party  Instagram apps to get more out of your… 

November 8, 2011 · Lexi Lewtan

Make Your Reader Hungry Like Food Bloggers

Food bloggers have an advantage that most of us don’t – at the end of the day, everyone’s gotta eat. But that doesn’t stop them from creating incredibly juicy content. We’ve rounded up the best tips from our favorite creative culinary stars that keep readers coming back for more. Food Porn Daily Premise: The name… 

November 7, 2011 · Lexi Lewtan

Which Luxury Brands Are Digital Pioneers?

A study  ran by L2 Luxury Lab showed which fashion brands are embracing digital innovation and who is, as they call it, challenged. “Brands are seeking the halo of innovation that comes from inspired online programming,” says the study. Click through for more information on who’s killing it and why.   Also, here are some deeper… 

November 7, 2011 · Lexi Lewtan

Today’s Toolbox: WordPress, Gmail, and Tumblr

Do you understand the best ways to leverage the platforms you are using to reach your customers? Here are some tips on how to make the most of  Wordpress, Gmail, and Tumblr.

November 4, 2011 · Lexi Lewtan

Balance your Mix of Stock and Flow Content Like A Pro

There’s been an artificial dichotomy in blogs for some time: original versus curated content.  Each model has proven successful. And that’s the point – they should. Curation and original content are two ends of a spectrum in which you have a balance of material that works for you … and that you create or choose to best express what… 

November 4, 2011 · Erik Sherman

27 Ways To Use Infographics Wisely

A few weeks ago, Gizmodo and many others have complained about the explosion of arguably useful infographics – they’d pretty much had enough. What they meant, of course, was enough with the bad ones. And so have we. But that doesn’t stop us from really appreciating one done right. So to fix this problem here… 

November 4, 2011 · Lexi Lewtan