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· 1 min read

Which Luxury Brands Are Digital Pioneers?

Lexi Lewtan
<a href="http://lexilewtan.contently.com/">Lexi Lewtan</a> is a New York-based blogger. She has written for NYLON Magazine, and writes about entrepreneurship, culture, and the Internet. · November 7, 2011

A study  ran by L2 Luxury Lab showed which fashion brands are embracing digital innovation and who is, as they call it, challenged.

“Brands are seeking the halo of innovation that comes from inspired online programming,” says the study. Click through for more information on who’s killing it and why.

 

Also, here are some deeper looks at the brands who are “in the green” – 

Donna Karan

Alexander McQueen

Ermenegildo Zegna

Christian Dior

Salvatore Ferragamo


Lexi Lewtan

<a href="http://lexilewtan.contently.com/">Lexi Lewtan</a> is a New York-based blogger. She has written for NYLON Magazine, and writes about entrepreneurship, culture, and the Internet.