Content Marketing

5 Tips For Manning A New Company Blog

Congratulations! Really. You not only managed to land a job in this sour-faced economy, but you’ve managed to secure a job as a WRITER for your company blog. We writers know that to be paid by the electronic pen these days is to truly hit gold. More importantly, I’ll be sure to look your way… 

June 17, 2011 · Inae Oh

The Tortoise and the Hare

I had a conversation with a stranger on a boat when I was out living the Internet lifestyle a little bit ago (you know, cruising to Bermuda). We were at the bar and started by chatting about how rough the ride was, and other small talk. Eventually, the man asked me what I did for… 

May 26, 2011 · Chris Antoni

6 Posts That’ll Supercharge Your Blog

Take a look at any place people are sharing links, and you’ll notice patterns begin to emerge. People love sharing great content, but how the content is framed can make a big difference in how well a particular post performs. Next time your blog gets a little stagnant, give one of these six tried and… 

May 16, 2011 · Joe Coleman

Contributing Staff

The Content Strategist is run by freelance reporters from Contently.com’s network, with TCS staff editors. Current authors include: Angela Stringfellow Anna Lindow Dani Fankhauser Erica Swallow Erik Sherman James O’Brien Jennifer Gregory Joe Lazauskas Lexi Lewtan Mitch Lipka Natasha Murashev Paul Boutin Reb Carlson Shane Snow Vail Joy

April 12, 2011 · Contently Staff

How Nap Rooms Could Change the Face of Journalism

It’s been just two short months since Huffington Post was acquired by AOL, and it appears that an industry-wide shake up could be afoot. Seasoned journalists are beginning to abandon high-profile positions at well-respected media companies for opportunities that are “too amazing to turn down” at Huffington Post. So what’s driving the allure of the… 

April 8, 2011 · Joe Coleman

How Much Content Is On The Web?

I decided to do a little digging on the amount of content that’s produced every day on the Internet. Turns out when they say “everyone’s a publisher,” they’re not joking. #holycrap [click to enlarge]

March 26, 2011 · Shane Snow

Kaboom! Google’s New Rules and Why They’re Great For The Web

Google likes to kick hornets’ nests, but not just for fun. Every few months the search engine, which delivers billions of page views to websites every day, tweaks something that causes webmasters to uproar. Sometimes the changes adversely affect good websites; more often the complainers are the ones who have figured out how to “work”… 

January 31, 2011 · Shane Snow