Study: Video Posts Are the Key to Doubling Your Organic Reach on Facebook
Despite Facebook's confusing and constantly changing algorithm, all hope is not lost.
The Content Strategist
2015
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Deep Inside Chelsea Market, YouTube’s Unofficial Film School Is Reinventing the Studio System
Welcome to the Willy Wonka factory for the digital age.
The 10 Creative Apps That Will Make You a Better Writer
A look at 10 creative apps that help writers break through their dreaded blocks. From brainstorming tools to writing prompts, they offer solutions.
Content Catchup: February’s Best Branded Content, The Ultimate Strategy Playbook, and More Must-Reads
February's best branded content, The Ultimate Strategy Playbook, why you shouldn't delete your Facebook page, and more must-reads.
3 Lessons Marketers Can Learn From Tinder
Marketing is like dating: Sometimes you need a little serendipity in order to succeed. Here's what Tinder can teach brands about finding the right match.
Facebook’s Reach Is Terrible, but You’re Crazy if You Delete Your Page
Even with its paltry organic reach, I would never consider deleting our Facebook—and most other companies shouldn't either.
This Is the Most Awful Piece of Sponsored Content I’ve Seen in a Long Time
Now, bad sponsored content is like college performance art; it can range from ridiculous to egregious. This qualifies at the latter.
Sex Toys and Cinema: Lelo’s Dystopian Feature Film
Lelo, a self-described purveyor of "high quality Pleasure Objects," has decided to make a movie—and no, not the kind you're thinking of.
Meet the Ad-Tech Company That Brings an NYC Newsstand to Conferences
There are few things more boring or predictable than a marketing technology trade show—unless Chango is involved.