Trader Joe’s Fearless Content, Political Digital Spending, LinkedIn Tops for B2B
Trader Joe's Fearless Flyer provides a mix of content marketing and branded content that keeps customers interested in its products.
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How to Get the Biggest Boost from Sharing Content [INFOGRAPHIC]
A new infographic by DK New Media explains what it takes to make content shareable on different social media sites
Browser Wars Return — Twitter, Facebook and LinkedIn Now Lead
Recent updates from the big three social media players now allow them to extend their data collection and mining.
Why the Best Brand Storytelling Is Visual [INFOGRAPHIC]
On Facebook, videos are shared 12 times more than text and link posts combined, and photos are liked twice as much as text posts.
MindLeaders CMO Alan See on Using Content to Capture Customers [INTERVIEW]
See spoke with The Content Strategist about B2B marketing, his large Twitter following, and how to become a CMO.
Paranormal Marketing, Big Data Pressures, LinkedIn’s Winning Playbook
The Content Strategist picks the day’s most relevant and interesting stories about the world of content from around the web.
Why Women are Overtaking Men on Social Media [INFOGRAPHIC]
More women than men now use mainstream social networks Facebook and Twitter.
BlogWorld NYC 2012: The Future of Content
BlogWorld and New Media Expo 2012 in NYC was a who’s who of social media and a plethora of blogging and content techniques and tools.
The Downside of Auto-Posting Tweets to LinkedIn
Just because Twitter and LinkedIn are both social media sites, it doesn't mean that marketers can apply the same rules.