Why Data Storytelling Is Essential for the Modern PR Strategy
“Modern" digital PR was developed in order to start a more active, valuable and ongoing conversation between brands and the public, and to do that, you need compelling content.
The Content Strategist
Future of Content
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When Will Content Marketing Count as Prestige Art?
There is no measurable ROI for prestige or cultural impact or artistic clout—that's kind of the point.
Can Vessel Dominate Digital Video With Its Unusual New Revenue Model?
Is Vessel crazy enough to take on YouTube, Netflix, Facebook, and Hulu all at once?
The State of Content Marketing Heading Into 2015
If 2014 was the year brands got serious about content marketing, then what's in store for 2015? We surveyed 601 content marketers to find out.
The Bot Hunters
Meet the nerds defending your computer against ex-bank robbers, Russian millionaires, and organized crime.
10 Content Marketing Predictions for 2015 From Top Industry Minds
What's next in content marketing? At the Contently Summit, we interrupted 10 of the smartest people in the room during happy hour to find out.
Report: 80% of Publishers Want to Sell Ads Based on Time Spent
There has always been a cruel truth to Benjamin Franklin's famous line, "Time is money." And for publishers driving the future of content marketing, those three words are proving more appropriate than ever.
Infographic: How Cloud Collaboration Has Evolved From the 1960s to Today
"The cloud" has become so prevalent, it was even the basis for a bad rom-com (Sex Tape). But did you know it's been around since the 1960s?
I Explored ‘Interstellar’ Using Oculus Rift. What I Found Was the Future of Storytelling
The virtual reality of our sci-fi dreams is finally coming to life.