Emotions, Arousal, and the Science Behind Why Stories Get Shared
Emotions act as our compass as we try to navigate the world. They compel us to take action, to keep reading, to spread the word.
The Content Strategist
Emotions act as our compass as we try to navigate the world. They compel us to take action, to keep reading, to spread the word.
Choosing the wrong kind of chart can destroy a story.
Ten months ago, Dell debuted as The New York Times' first paid post partner. Now, the brand is back for a second go-round with a visually impressive exploration of enterprise cloud computing, written by a journalist and enhanced with proprietary research on corporate security and interactive global market data.
With so many eyes on the tournament, there are also a lot of visualizations for analyzing every part of the game, from the initial pairings right down to predicting the most likely winners. Let’s take a look at some of the most interesting out there.
Lisa Strausfeld's work has been praised by FastCompany and featured in the MoMA, and she has spent decades thinking about how to take datasets from seemingly dry topics — government and science, in particular — and make the information relatable and clear.
A look at whether nonprofits are failing to make a lasting emotional connection to potential donors by relying on seemingly appealing presentations of colors and numbers.
Producers of the best information graphics are as much researchers as they are designers.
Baer, expert marketer, social media specialist, and author, told The Content Strategist what he thinks the future holds for the industry.
People process data visualizations much better than text. They're also more likely to share them.