Confronting the Challenge of Telling Stories in Real Time
The future of content might very well be about finding a better way to respond to the present.
The Content Strategist
Intel
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Valentine’s Content, Power of Images, YouTube’s Viral Reunion Campaign
Tessa Wegert of ClickZ writes about what brands did for Valentine's Day marketing.
Intel-Microsoft Interactive Film, Teen Marketing, Newsweek Ends Print Run
"Discovered," a Kinect interactive movie, promoting Microsoft and Intel, allows users to star in it.
RedBull in Space, Gotye’s Content Strategy, Deadline.com Buys Variety
Red Bull, sponsor of the #Stratos mission, posted photos of space and the project after a failed effort to carry it out.
Twitter Called Old Media, Intel’s ‘Beauty Inside,’ Younger Bosses
Like most aging former rebels, Twitter appears to be getting a little bit comfortable in its later years.
Toshiba and Intel Collaborating on Second Social Video Series [VIDEO]
The new social video series, "The Beauty Inside," will have stars along with unknown actors chosen at open casting calls through Facebook.
Top Social Brands Spill Their Facebook Tactics
Brands need to evolve culturally,” Ad Age explains their latest trend report, in which they explored the secrets of top brands like Chapstick, Intel, and Burger King and their Facebook tactics. “When a brand is on Facebook and you feel like it probably shouldn’t be there, it’s that the brand hasn’t figured out how to communicate in…