Elevator Pitches Revamped, Content Marketing Nirvana, Good Grammar
Don't bombard your partners, customers, and prospects with a paragraph-long sales pitch — tell a compelling narrative instead.
The Content Strategist
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How Videos Convert Viewers to Consumers [INFOGRAPHIC]
Invodo reports, "Shoppers who view video are 174 percent more likely to purchase" than those who did not.
Tesla vs. The New York Times: Everyone’s a Media Company and a Media Critic Now
Tesla's rebuttal to the New York Times might be one of the most compelling case studies for content marketing yet.
8 Content Quora Threads You Should’ve Followed Yesterday
Quora is an online marketing power tool -- it is the ultimate place to learn about everything, and everything and it has a massive built-in audience.
How to Think Beyond Blogs [INFOGRAPHIC]
Half of all B2C and B2B content marketers have a tough time producing enough content for their needs.
MatchStick Strategies’ Ippolito Praises Content for Small Businesses
"Everyone has a microphone these days," Ippolito says. "It's given small businesses an equal ground to reach clients."
How to Build a Brand on the Internet [INFOGRAPHIC]
Brand building requires consistency of messages across all platforms — website, blog, email, and social media.
PORTFOLIO+: Empowering Journalists With Data And Tools
The next evolution of Contently's portfolio system for writers is here. It's free and open to any writer on the web.
The Importance of Being Real with Customers
Transparency, personality, and being real helps brands stand out among everything and everyone else vying for a customer's attention.