The Content Strategist
Trying to optimize your “Thank You” page for conversions? “The four most important components of an effective thank-you page are: access to your offer, social media sharing links, secondary calls-to-action, and auto-response emails.” – Hubspot’s How To Create Conversion-Optimized ‘Thank You’ Pages
In the infographic below, Flowtown examines the who, how and how much of Facebook marketing.
Whole Foods, Real Simple, West Elm and other creative companies were just labeled the top brands on Pinterest by Mashable. Their qualifications included the following: Pinning from various sources rather than one specific site. Repinning from within the site to engage with others – repinning is one of the most social activities on Pinterest…
Bob Fetter, the senior vice president at Pluris Marketing, about why consumer engagement is so hard. Read his insightful response at Ad Age here. Our marketing databases have become glorified list engines.
The Content Marketing Institute ran a great piece on how to run a live webinar. For a period of eight weeks, we promoted an educational webinar about the latest best practices for online lead generation. The promotions began with a targeted email campaign, a press release, and various announcements on social sites. As the event…
Did you know that Victoria’s Secret, Adidas Originals, Victoria’s Secret Pink, Walmart and Burberry are the retailers with the biggest Facebook presences? Infographic courtesy of Hubspot’s Inbound Marketing Blog
Check out this hilarious, but oh-so true list of out-worn digital phrases from The Next Web. “It’s all about the conversation…” – 5 things about social media you need to stop saying in 2012
Check out this interview with Liz Heron, New York Times social media editor, about all things digital, including her thoughts on “hashtag science.” 4 Questions With Liz Heron, The New York Times Social Media Editor
They say the way to a someone’s heart is through his stomach. But food brands are hoping to get to your heart first by engaging with you through Facebook. Everyone loves food, but to make Facebook fans feel special, some brands are serving up visual deliciousness every day. Oreo Oreo is “milk’s favorite cookie,” advertising…
