PORTFOLIO+: Empowering Journalists With Data And Tools
The next evolution of Contently's portfolio system for writers is here. It's free and open to any writer on the web.
The Content Strategist
The Content Strategist Blog
Alton Brown’s Anti-Twitter, Good’s Social Network, Storytelling 101
Whether you like him or hate him, Alton Brown is a man who knows himself and he knows he hates Twitter.
Inauthentic Twitter Followers, Fake Likes and False Hits
Popularity on social media sites isn't always earned. Sometimes it's bought and faked.
Kick Spam to the Curb: How to Get Newsletters Right
Newsletters, when done right, are some of the most user friendly and valuable channels for reaching potential customers.
Google’s Big Appetite for Startups, SI’s Tweet Week, Fox TV Bets on Social
The Verge's David Lawlee looks at what makes Google so good at buying up startups and integrating them in to the company.
Renovation Time: Lowe’s Content Needs a Lift
Something's gone missing from Lowe's Home Improvement's online content: its bloggers.
The 5 Elements of Content Marketing Explained [INFOGRAPHIC]
In a new infographic, Synecore brakes down content marketing and its core entities.
BuzzFeed Teams with GE, Ad Week 50, Three Stages of Social
GE's new campaign on BuzzFeed "The BuzzFeed Time Machine," lets dial back the site to their favorite decade in pop culture.
Clear-Cut Content Don’ts: How Campaigns Fail
Brands make the same rookie mistakes over and over. The end result: rotten tomatoes, relentless ridicule, and a whole lot of wasted money.