A Universe Full of B2B Social Marketing [INFOGRAPHIC]
Combining social media with content generates leads, engages followers, and promotes brand loyalty.
The Content Strategist
The Content Strategist Blog
Foursquare on Mars, XBox Teams with L’Oreal, Ford Exec Praises Oreo Ad
Wondering where the Curiosity Rover did while it was out all night? Well, it checked into Fourquare with a pretty cool picture ... from Mars.
Browser Wars Return — Twitter, Facebook and LinkedIn Now Lead
Recent updates from the big three social media players now allow them to extend their data collection and mining.
Inside Bleacher Report, Datsun Returns, Mad Magazine’s Awesome Map
SF Weekly has details on the way Bleacher Report stories are created, and it isn't always pretty, but it is big business.
The Best Content in Life Is Free: How 3 Financial Firms Cover Money
Financial companies are publishing content aimed at helping consumers navigate the rocky economic climate.
AOL Content Plan, BuzzFeed Branded Content, Unapproved Election Ads
AOL's CEO Tim Armstrong does not believe large quantities of content will effect the way people use the internet or hurt publishers.
Volkswagen Wants Car Owners’ Stories
The "Why VW" campaign features drivers' personal history with the Volkswagon and tales of their road trips.
5 Ways to Create Better Content for Mobile Users
One of the biggest challenges for marketers and bloggers is to create a positive user experience (UX) for mobile devices.
Oreo-AMC Tweet War, Content Creation Madness, Advertising’s Funeral
Can one tweet start a brand war? The outcome of the Oreo-AMC Theater tweet-up remains to be seen, but one thing is certain, it's entertaining.