The Content Strategist
Strategies, tools, and tips for spreading content through the social web.
The key to making ad campaigns successful on Facebook is integrating them with true social media engagement, writes ClickZ's Liana Evans.
Duke Chung, founder of Parature, sat down with Software Advice to give tips on how to build brand advocates with social media.
Brand marketers using LinkedIn will soon notice two big changes rolling out on company pages: Targeted Updates and Follower Statistics.
We're loving Social Media Examiner's five tips on how to improve your brand's Facebook Timeline with images.
Sales increase when retailers enable users to login using social login, via sites like Facebook and Twitter, according to a recent infographic.
McDonald's has seen success on Twitter because it listens and responds to users and keeps in line with its "happiness" theme.
Marketers need to have a plan of action for YouTube that includes search engine optimization, creative aesthetics, and taking the comments section seriously.
Social discovery is quickly becoming a prominent way for Internet users to learn more about products and services.
Fortune 500 companies are increasingly active on Twitter and Facebook, and in the blogosphere, according to a recent infographic.
