The Content Strategist
Here’s what you missed while wondering how to integrate GIFs into your #bae’s #Vday gift… ‘You Need Editors, Not Brand Managers’: Marketing Legend Seth Godin on the Future of Branded Content I spoke with Seth Godin, the godfather of content marketing, and he taught me more in 45 minutes than I’d learned in the previous…
Small business B2B marketers have so far had a hard time with their content marketing. Here are three secrets to help them out.
This new paradigm is backed by the research collected by Contently, where 38.7% of survey respondents pointed to the ability to set their own schedule as the best part about freelancing, and another 18.7% most enjoying the ability to work from home.
Native advertising is booming, but questions remain for the controversial ad format.
Clear eyes. Full hearts. EXTREME BANKING.
Millennials don't trust traditional media and advertising—but they trust sources closer to home.
Most brands already rely heavily on email lists as a direct marketing tool. Yet when it comes to using those email lists to push out content, they hesitate.
GE Reports is one of the best brand magazines on the planet. We talked with Managing Editor Tomas Kellner to get an inside look at the digital publication's unique blueprint.
Valentine's Day is fast upon us, which means two things are at the top of Americans' minds right now: love and commerce.
