For Legal Marijuana Companies, Branding Is a Slow Burn
Potential weed advertisements, and children's potential exposure to them, seem to be more taboo than the drug itself.
The Content Strategist
2015
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IKEA Goes Viral By Helping You ‘Figure Out How to Use Your Junk’
The team behind last year's viral content marketing campaign is back with a new video titled "Improve Your Private Life."
Rising ROI: Why Brands Are Going All-In on Multimedia Content
Visual content isn't only effective for producing engagement and clicks—it might also create more direct sales than other types of content.
5 Brands That Are Using the Internet of Things in Awesome Ways
Thanks to the Internet of Things, marketing is about to get a lot more personal.
How a Video Game Company Gained Ground With Documentary Filmmaking
Video game company Riot is leveling up their content marketing efforts.
3 Content Formats That Will Take Off in 2015
Branded web series, infographics, and comics are taking off this year. Here's why.
Content Catchup: SXSW Buzzwords, YouTube’s Film School, and More Must-Reads
Here's what you missed while looking up all the underground rappers and bands with terrible names that are scheduled to play at Austin house parties for the next week.
Contently Comic: The Industrial Content Complex
So you've jumped on the bandwagon and churned out a bunch of content... now what?