What If There Was No Internet? [INFOGRAPHIC]
Some essential means by which content marketers do their job would not exist if the Internet vanished.
The Content Strategist
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iTunes Tweets the Right Notes with Orchestrated Content
It’s challenging to run an engaging set of Twitter accounts for a brand whose product is heard, not seen.
News from Reliable Outlets Shared More on Social Media
Articles by elite sources such as the New York Times, the Wall Street Journal, and the Washington Post see the most shares on social media.
American Express Offers More Personal Approach to Mobile Advertising
American Express is offering card members a more personalized mobile experience.
Reuters’ De Rosa Wants Social Media at Center Stage
Anthony De Rosa did not begin his career at Reuters as a social media editor—he wasn't even in the editorial section.
Twitter’s Expanded Tweets Include Videos, News, and Images
Twitter revealed this week that select news and company accounts will incorporate embedded videos, images, and snippets of articles.
Finding a Smarter Way to Market Discounts
To marketers, offering daily deals via email may seem like a great way to gain leads and increase sales, but it could backfire.
Social Media to Determine Programming for New TV Channel
New U.K. channel 4Seven will take all of its programming cues from Facebook and Twitter and only air shows with the most social media buzz.
Nike Scores Big on Twitter
With hundreds of thousands of followers on numerous accounts, one might think that Nike has been on Twitter for longer than six months.