Facebook Traffic Is Plummeting, and 5 Other Takeaways From SimilarWeb’s Publisher Rankings
Nearly every major news outlet has seen a double-digit drop in Facebook traffic.
The Content Strategist
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Infographic: What Marketers Need to Know About Google RankBrain
While Google is notoriously tight-lipped about its secret sauce, the company recently spilled some information about a key ingredient.
How Google’s Big AMP Update Will Affect Marketers and Publishers
It's copycat week on the internet.
How Google Designs Great Content, in 5 Steps
How Maslow's hierarchy of needs helped Google find a perfect design philosophy.
The State of Digital Media, in 5 Charts
Despite the hype, does anyone actually use Snapchat Discover?
The Best Branded Content of March (and April Fools’ Day)
Most brands struggle with the absurdity of April Fools' Day. But then an anthropomorphic oven mitt came along and changed everything.
The Mobile Web Sucks. Is Google AMP the Solution?
Google wants to make the web great again, but should publishers be skeptical of its motives?
Apple Takes on the Government With Content
Apple’s essay fighting government demands perfectly captures how the dynamics of modern PR have changed.
How to Choose Between the Many Ways to Advertise on Facebook
Images vs. video? Mobile vs. desktop? In-feed vs. right rail? Here's how to answer your biggest Facebook dilemmas.