Customer Loyalty 101: How To Retain and Upsell With Content Marketing
Don't underestimate the role of customer loyalty—investing in retention and upselling in content marketing can boost customer lifetime values, referrals, and positive reviews.
The Content Strategist
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Ideate With Ease: Unlocking Success With Contently’s Ideation Tools
Contently's content marketing platform has the tools and more to help your team plan, scale, and pivot to any content creation demand.
What Patients Expect From Healthcare Organizations in 2023
What patients want from their healthcare providers has shifted dramatically in the past three years. Discover the mindset driving this shift, their biggest needs, and what it means for healthcare marketers in our latest blog.
Is Your Content Marketing Strategy Ready for GA4?
Is your content ready for GA4's release on July 1? What do you need to do to prepare new content for its release? Explore two of GA4's standout features and learn three tips you need to start doing to take full advantage of GA4 when it drops in July.
Three Ways to Use Google Trends for SEO in Your Content Marketing
Google Trends is a free tool to help you level up your content marketing through SEO. It helps you know which topics to address, when to post, and the magic combo of keywords and content types that will resonate with your audience. Learn how in our latest blog.
Content Marketing Vs. Brand Journalism: What’s the Difference?
Journalism is the practice of reporting news while content marketing is the process of creating and distributing valuable content to attract, engage, and retain a target audience. Journalism is focused on objective reporting, while content marketing has a more subjective approach that focuses on what will interest the audience. Journalism is typically tied to traditional media outlets such as newspapers and magazines, while content marketing can be used by any business, regardless of size.
Contently Maintains #1 Spot in G2’s Best Enterprise Content Creation Platform Grid
Every year during spring and fall, G2 releases its Best of Software Awards in a variety of categories, and the Fall 2022 results are in! Contently is proud to announce we're leading several key categories with our end-to-end content marketing platform.
The Most Underrated Skill in Content Marketing? Fact-Checking
Writing honest and accurate copy should be a priority regardless of whether you're a journalist, editor, or content marketer.
10 Free Content Marketing Resources You Need to Bookmark
Check out these content marketing courses, research, playbooks, and more to take your content to the next level in 2022.