The Importance of Being Real with Customers
Transparency, personality, and being real helps brands stand out among everything and everyone else vying for a customer's attention.
The Content Strategist
Starbucks
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Starbucks Brews a Latte Love on Facebook
Starbucks, the first brand to reach more than 10 million fans on Facebook, continues to percolate interest as one of the site's most popular pages.
The Top Brands Worldwide on Facebook [INFOGRAPHIC]
In America, there are 157 million people on Facebook, while globally, 901 million use it, according to a new infographic by SocialBakers.
Why Visual Storytelling Is Crucial for Brands
A picture is no longer worth a thousand words — perhaps it is worth a million "Likes."
How Twitter Helps Starbucks Brew Up an Excellent Customer Experience
Learn how Starbucks built up its brand on Twitter by relating to customers, listening to their opinions, and transferring the in-store experience to the online realm.
4 Brands That Use Instagram For Killer Social Media Marketing
Instagram allows people to create visually appealing content and brands can do the same. Here are four brands using Instagram in creative ways to expand their business: NH Hoteles NH Hoteles uses the tag #wakeuppic to collect photos from users first waking up, and then aggregates it on the Wake Up Pics site in a beautiful fashion. NH…