Chat App-vertising Is Basically the Movie ‘Her,’ but With Brands
Get ready to fall in love... or just have a weird discussion with a brand robot.
The Content Strategist
Get ready to fall in love... or just have a weird discussion with a brand robot.
Just like your mom, brands now kinda know what GIFs are!
Always be on the lookout for the next big thing, but don't let looking for the next big thing be your only content strategy.
Let's look at two ways Facebook Instant Articles will impact brands very soon—and wildly speculate about a big possibility.
Everyone likes to say a picture is worth a thousand words, but those who do are really underestimating the value of a good visual.
Calculating the ROI of content marketing isn't easy, but these top finance execs have some tricks up their sleeves.
Banks will never be GoPro, but that doesn't mean they can't build connections.
So you don't have to creep over strangers shoulders or acquire mind-reading superpowers.
By reputation, reddit is about as friendly to brands as an FTC hearing, but not for these brands. This is what you can certainly learn from them.