If GE’s Video Strategy Doesn’t Inspire You as a Marketer, You’re Probably Dead
Over the years, GE has done some pretty out-there stuff.
The Content Strategist
Over the years, GE has done some pretty out-there stuff.
Capital One is on a mission to "ignite your inner entrepreneur." And the fuse comes in the form of branded content.
Facebook Instant Articles are very much here to stay and live up to the hype, and here's why.
These are folks that try to make math and science fun.
This past Christmas, a hero emerged that would shed light on the dark underbelly of the marketing world, exposing a cancer that threatens the entirety of modern advertising at its core. That hero, of course, was The Brands Saying Bae Twitter account, and it showed us just how ridiculous brands’ Twitter accounts have become. The…
Fashion brands may be leading the content/commerce revolution, but the beauty brands aren't far behind.
BuzzFeed just introduced the Batmobile of social analytics and oh man, it's cool.
Like a third grade teacher giving away popsicles, Grammarly is on a mission to make grammar fun.
Everyone spent this week freaking out about 'Mobilegeddon,' but another much more unexpected algorithm change might prove far more painful for brands and publisher's alike.