Tag:

PR

Don’t Publish a Press Release. Create a Product Story Instead

Storytelling

Don’t Publish a Press Release. Create a Product Story Instead

By Jordan Teicher
(Ad)vice: 3 Marketers at Controversial Companies Explain Their Methods

Strategy

(Ad)vice: 3 Marketers at Controversial Companies Explain Their Methods

By Emily Gaudette
How to Send a PR Pitch That Resonates During a Major News Cycle

Strategy

How to Send a PR Pitch That Resonates During a Major News Cycle

By Sonia Weiser
Your Brand Needs a Conscience

Strategy

Your Brand Needs a Conscience

By Tallie Gabriel
10 LinkedIn Messages You Should Never Send to Freelancers

Voices

10 LinkedIn Messages You Should Never Send to Freelancers

By Suzannah Weiss
Apple Takes on the Government With Content

B2C

Apple Takes on the Government With Content

By Joe Lazer
How 7 Departments That Aren’t Marketing Can Use Content

ROI

How 7 Departments That Aren’t Marketing Can Use Content

By Erin Nelson
Why Your PR Won’t Survive Without Content Marketing (and Vice Versa)

Voices

Why Your PR Won’t Survive Without Content Marketing (and Vice Versa)

By Contently
Did This Viral Employee Rant Help or Hurt Amazon’s PR Crisis?

Media

Did This Viral Employee Rant Help or Hurt Amazon’s PR Crisis?

By Natalie Burg