Are Robot Writers Really About to Take Over the World?
Language algorithms are making great strides. Are human writers' days numbered?
The Content Strategist
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3 Content Formats That Will Take Off in 2015
Branded web series, infographics, and comics are taking off this year. Here's why.
5 Examples of Humorous Content Marketing
How do brands grab the attention of jaded consumers? The answer is simple: They make fun of themselves. When brands poke fun at their flaws, consumers view them as down-to-earth and relatable; it's the same phenomenon that makes Jennifer Lawrence so popular.
Data Journalism on a Shoestring Budget: 5 Easy Steps
“Data science” is the buzzword du jour, with marquee publications such as The New York Times hiring physics Ph.D.'s to shuffle through haystacks of information and find the needles that will unlock major stories. But not all publishers have those resources at their disposal—and not all content strategists have advanced degrees in probabilistic theory. Still, there are plenty of data-science tricks that can help those on a shoestring budget.