The Content Strategist
Hey Everyone! If you follow our Twitter and/or Tumblr, you know that we like to keep you updated on what’s going on in the world of Content Creation outside of The Content Strategist. Here’s a wrap-up of things we’ve noticed over the past week. How to Jack The News For Marketing Buzz – ”If you are…
This list of 10 blogs that will help you manage your company's content strategy, from producing to promoting content.
What makes your business rank better or worse than the pool of companies just like yours on the internet? This week, we explore why content and distribution are key to building your audience. This week, we’ll recap the ANA Digital & Social Media conference in NYC, explain why The Sydney Morning Herald thinks businesses need…
One of the most common questions about blogging is, “What’s going to be the return on my investment?” That question is the basis for our upcoming Content ROI Series, starting next week. But as far as businesses who publish branded content are concerned, according to a study by inbound marketing firm, Hubspot, the more content…
Producing great content as a marketing tool for brands is no longer just trendy; it’s essential. Social media and ubiquitous publishing tools have made the ability to create, spread, and weigh in on content incredibly easy. It means that having content isn’t enough. Someone with better content will beat you, and the social media democracy…
It’s been just two short months since Huffington Post was acquired by AOL, and it appears that an industry-wide shake up could be afoot. Seasoned journalists are beginning to abandon high-profile positions at well-respected media companies for opportunities that are “too amazing to turn down” at Huffington Post. So what’s driving the allure of the…
