Our 2014 Content Marketing Predictions, Ranked
Unfortunately, I don't think anyone is about to start referring to us as the Miss Cleo of content marketing.
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35 Content Marketing Stats You Need to Know
Content marketers are junkies for concise and compelling stats, so let's take a look at 35 stats you need to know.
10 Content Marketing Predictions for 2015 From Top Industry Minds
What's next in content marketing? At the Contently Summit, we interrupted 10 of the smartest people in the room during happy hour to find out.
Stuck in a Content Marketing Rut? Try This Trick
Are you getting tired of your blog? Is your traffic flatlining? It might be time to channel your inner Warren Buffet and diversify your content portfolio.
This Woman Turns Boring Datasets Into the World’s Most Fascinating Stories
Lisa Strausfeld's work has been praised by FastCompany and featured in the MoMA, and she has spent decades thinking about how to take datasets from seemingly dry topics — government and science, in particular — and make the information relatable and clear.
Strategist Six: This Week’s Top Stories Like the ‘Twitter Extortion’ Debacle
Successful content marketers need three things: a fierce desire to learn, an almost super-human ability to process information, and an understanding that procrastination is an art. This week's Strategist Six has your back for all three.
Are Brand Photojournalists The Next Big Thing?
Brands have been keen to the benefits of bringing in journalists to create content for some time, but now, they’re starting to utilize photojournalists, too. A prime example is GE, a brand that’s long been ahead of the curve when it comes to content. Last Friday, September 20th, they invited six influential Instagram photographers/aviation nerds…
Rethinking The Think Tank
With A ‘Snowfall’ Experiment
At Washington, D.C.’s policy think tanks, the debate over how to create digital content that succeeds at provoking deep thought over serious ideas is in full swing. The Brookings Institution, perhaps Washington D.C.’s most renowned policy institute, has begun publishing one of its first experiments, The Brookings Essay, a series of long-form articles with innovative…
Nonprofits Need to Rethink Their Infographic Addiction
A look at whether nonprofits are failing to make a lasting emotional connection to potential donors by relying on seemingly appealing presentations of colors and numbers.