The Content Strategist
The ultimate resource for today’s savvy blogger, complete with the latest strategy advice, tips, and trends. With these blogging resources, you’ll be publishing and distributing better in no time.
“There’s a fuller story there. One that you can tell in more than just a tweet,” says Twitter's Editorial Director Karen Wickre, on the purpose of its blog.
Here are six steps for developing a more enchanting blog, as adapted from Kawasaki's tips for businesses.
Nora Barnes, a researcher at the University of Massachusetts at Dartmouth, claims that blogging is on the decline after studying behaviors of the Inc. 500.
Writing for the web means creating content that is easy to skim and digest. Here are five tips to make your blog posts easier to read.
The most forward-thinking e-commerce companies today view their blogs as extensions of their core offerings and use them to drive massive traffic and sales of their products. There is no one-size-fits-all advice that makes awesome e-commerce blogs. But there are shared traits that today’s successful Internet businesses employ. (If you’re still unsure why you should…
Creating, conceptualizing, thinking about and writing not good content on the web is easy but not not writing bad content on the web is hard! That sentence is horrible. It’s hard to read. There are double negatives. It doesn’t make a good point, and it rambles. That is the essence of bad blog content on the Web.…
The secret behind most good writers is a good editor. An editor has a dual role as both a manager and a wordsmith. He or she will need to explain assignments clearly to writers, guide them to keep their work up to the site’s standards, and show them how to improve their writing over time.…
Take a look at any place people are sharing links, and you’ll notice patterns begin to emerge. People love sharing great content, but how the content is framed can make a big difference in how well a particular post performs. Next time your blog gets a little stagnant, give one of these six tried and…
