Superconnecting to Massive Audiences

Ed. note: This post is part of our Content Strategy 200 series, which was inspired by Contently CCO Shane Snow’s upcoming innovation book, SmartcutsStay tuned for a series of webinars, e-books, and content strategy classes in the months to come.

Want to engage your audience? The science of superconnecting may help.

Part two of Shane Snow’s content strategy seminar series, “Superconnecting to Massive Audiences,” delves into how you can enthrall your audience by making connections, leveraging a network, and in turn becoming a connector for others. In the video below, you’ll get a sneak peak into Contently’s success and learn how this content strategy game changer—the superconnector—can supercharge your content marketing.

This is the second video in a series of content strategy seminars, and picks up where the first class, “Orchestrating a Smarter Content Machine,” leaves off.

Watch “Superconnecting to Massive Audiences” below:

Shane mentions a few resources in his talk that are definitely worth checking out:

  1. Shane’s Fast Company article about Superconnectors
  2. How to write guest posts
  3. Rebel Mouse
  4. The Dodo case study
  5. Obligatory plug: Shane’s book Smartcuts is available for pre-order!

If you are not already on the list for the live web class, email to receive up-to-date information on how to register for the third live class on August 11 at 1 p.m.: Leveraging platforms to increase ROI.

Contently arms brands with the tools and talent to become great content creators. Learn more.


Image by Brian Werner

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