What We’re Reading: Brands, Brands, Brands; Political Doxing; and Twitter’s Decay
Here's what you missed while you were researching the Egyptian pyramids for the fist time since second grade.
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13 Stats That Should Thrill CMOs
Here's why content marketers have reason to be bullish.
What We’re Reading: The Weird Future of News, Our Disneyfied Lives, and Apple’s War on Ads
Here’s what you missed while you found yourself lost in Justin Trudeau’s dreamy eyes.
Why Your Brand Needs to Have an Opinion
Content strategy is like prom—a lot can go wrong, so there's a natural tendency to play it safe.
Is Editorial Independence Officially Dead?
The wall between church and state is crumbling, but at this point, does it even matter?
Study: Which Presidential Candidate Has the Best Marketing?
A few presidential candidates are turning a political race into a publishing battle.
Content Catchup: Native Ad Confusion, the Ultimate SEO Guide, and More Must-Reads
Here's what you missed while arguing about whether summer's really over.
How The New York Times Gets 70% Email Open Rates
Sixteen months after its leaked "Innovation Report," the NYT has made email the new homepage.
Article or Ad? When It Comes to Native Advertising, No One Knows
On nearly every publication we tested, consumers tend to identify native advertising as an article, not an advertisement.