The Content Strategist
Is SEO dead? In March, I argued it was dying. Now leading VC firms like a16z are making the same case. The foundation of the $80 billion SEO market is cracking and something new is being born: LLM Optimization (LLMO). And the companies that understand this shift first will own a massive competitive advantage. The…
Learn the basics of Technical SEO so that you can improve your website's visibility and increase the audience for your content marketing campaigns.
Content optimization is easy to forget or treat as an afterthought. But with Contently's tools to facilitate content optimization, content teams can easily automate SEO optimization, grammar, and quality checks.
Learn how to use pillar pages to boost your website's authority and improve your site structure for SEO optimization.
Google Trends is a free tool to help you level up your content marketing through SEO. It helps you know which topics to address, when to post, and the magic combo of keywords and content types that will resonate with your audience. Learn how in our latest blog.
When someone in San Francisco types “house extension cost” into Google, five out of the top ten results will be from lead generation sites. Lead generation companies exist to gather the contact details of consumers and company owners to sell on to related businesses, and their owners are, from my dealings with them, absolutely obsessed…
Like Hippocrates said, medicine is an art and a science. The same holds true for healthcare content. Let this be your prescription for success.
A lot companies just give lip service to the importance of SEO. But at CarMax, a great SEO strategy has led to incredible content marketing returns.
Finserv marketers should aim to find educational topics that have high interest and low competition. Right now, that sweet spot is cryptocurrency content.
