‘VR Is the Next Frontier’: The NYT’s Branded Content Boss Dishes on the Future of Marketing
"We've proven our work is the best on the market," boasts Tomich.
The Content Strategist
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BuzzFeed Just Cracked the Code on How Social Content Spreads, and It’s a Big Deal
BuzzFeed just introduced the Batmobile of social analytics and oh man, it's cool.
Content Catchup: The Google Facebook Algorithm Apocalypse, Worst Buzzwords, and More Must-Reads
Here's what you missed while realizing that you don't really know what an algorithm is...
How Portlandia Makes Hipsters Love Native Advertising
Recently, Portlandia did the impossible: It made my girlfriend unmute a commercial for the first time in years.
Viral King PlayBuzz Is Rolling Out Native Advertising. Will Brands Bite?
PlayBuzz is one of the most well-trafficked sites on the web, and now they're letting brands in on the action.
Why The New York Times’ Sponsored Content Is Going Toe-to-Toe With Its Editorial
Native ads being as engaging as normal content on The New York Times may seem like a content marketer's fever dream, but T Brand Studio is making pigs fly.