Content Sutra, Ep. 4: How James Altucher Built a $10 Million Content Business in Just 9 Months
How do you make millions from a newsletter? A visit to Ice-T's apartment helps.
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Content Sutra Podcast, Ep. 2: Can Ad-Supported Media Survive?
Which media companies will survive the next five years?
Everything Brands Need to Know About Podcasts (but Were Afraid to Ask)
Since GE just topped the iTunes charts, we took a deep, data-driven look at everything marketers need to know about podcasts.
Is Blendle, the iTunes for Journalism, the Next Big Media Model?
It would be putting it lightly to say that the last couple of decades have been a tumultuous time for journalism. Dutch news site Blendle wants to bring some order to the chaos.
The Biggest Lessons Content Marketers Can Learn From ‘Serial’
In an era where storytelling is a slickly packaged affair and "content” has been cemented as a buzzword, it's satisfying that the viral hit at the end of 2014 is a simple podcast.
How to Develop a Great Branded Podcast
For those representing brands or who want to promote a new book or product, podcasting is a low-cost way to spread awareness and build an audience.
Indy 500 or Bust Instagram, Facebook Graph Search, Tumblr Buzzwords Blog
The Indianapolis Motor Speedway is teaming up with social media management platform Venueseen for an Instagram campaign.
Head of the Class: How 3 Colleges Create Great Content
Colleges are hiring chief marketing officers in an effort to strengthen the schools' brands in tough economic times.
The Rise of the Branded Artist — Music Makes a Comeback
The “good-old days” of music sales aren’t returning. So what’s a music artist to do? Some are partnering with brands.