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Infographic

The marriage of design and journalism, the infographic is a powerful storytelling device.

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Content Marketing Is On the Rise [INFOGRAPHIC]

The number of marketers relying on content marketing for success is on the rise. Check out this infographic that explores content marketing and its many advantages.

February 9, 2012 · Lexi Lewtan

Pinterest For Content Marketers: The Basics

Pinterest, the internet’s buzzing online moodboard has become a hub for content marketers. We’ve covered how to kill it with content strategy before, but Mashable just ran a great infographic about the site’s social reach that we thought was worth sharing.  

January 30, 2012 · Lexi Lewtan

How To Increase Click-Through Rates on Twitter

Dan Zarrella made this great infographic on how to get the highest number of click-throughs for your tweets. Check it out below, and don’t forget to take note of some other Social Media Myths that Dan has disproven.  

January 26, 2012 · Lexi Lewtan

Awesome Content About Content: Week of 10/31

Happy Halloween Everyone! If you follow our Twitter and/or Tumblr, you know that we like to keep you updated on what’s going on in the world of Content Creation outside of The Content Strategist. Here’s a wrap-up of  things we’ve noticed over the past week. Amping Your Blog’s Visuals, Step By Step – Page views were 94… 

October 31, 2011 · Lexi Lewtan

5 Steps to Creating Killer Infographics

Want to create easily shareable content that boosts page views and backlinks? Consider infographics (or data visualizations), which get 30 times the page views of a comparable article, according to Lee Sherman, co-founder and chief content officer of Visual.ly, an online community for sharing and promoting infographics. Sherman describes these data visualizations as “the perfect… 

September 21, 2011 · Susan Johnston Taylor