Visual Storytelling and the Future of Journalism [VIDEO]

Do you implement “infographic thinking” when you create content?

Francesco Franchi, the art director of Italian design magazine Intelligence in Lifestyle argues that creative representation and interpretation are necessary for great ideas to reach readers.

Check out his interview with Gestalten in the embedded video below, where he speaks of “infographic thinking” and what it means for the future of storytelling and journalism.

“This isn’t just how to make some numbers and vector graphics look clever together,” a Fast Company article points out. It’s a crucial way for content creators — writers and designers alike — to effectively tell stories. “If we don’t have content, we can’t have design,” Franchi explains.