Skip to main content

The Content Strategist

How To

The latest how-to guides in social media, content marketing, blogging, and content design. Complete with the latest tips and step-by-steps, these guides are go-to resources for the ever-curious content strategist.

Filter

Data Journalism on a Shoestring Budget: 5 Easy Steps

“Data science” is the buzzword du jour, with marquee publications such as The New York Times hiring physics Ph.D.'s to shuffle through haystacks of information and find the needles that will unlock major stories. But not all publishers have those resources at their disposal—and not all content strategists have advanced degrees in probabilistic theory. Still, there are plenty of data-science tricks that can help those on a shoestring budget.

May 29, 2014 · Sam Petulla

How to Develop a Great Branded Podcast

For those representing brands or who want to promote a new book or product, podcasting is a low-cost way to spread awareness and build an audience.

February 28, 2013 · Dawn Papandrea