Did Brands Kill Peach?
No one downloads a new social network and thinks, "But wait, where are all my favorite brands?!"
The Content Strategist
No one downloads a new social network and thinks, "But wait, where are all my favorite brands?!"
Always be on the lookout for the next big thing, but don't let looking for the next big thing be your only content strategy.
This. only lets you post one story a day, and in the process, it's teaching us something significant about quality storytelling.
Though content marketing is the new kid on the block, it won't be long before it eclipses social as marketers' tool of choice.
Ello may consider itself a place where brands are unwelcome, but publishers are already starting to set up shop on the most viral social network since Snapchat burst onto the scene in early 2013.
Here's what you missed while fantasizing about starting a parody ad conference called Badvertising Bleak...
One of the main reasons that Ello is popping off right now is that the nascent social network explicitly rejects advertising and commoditization of user data. It's manifesto makes that abundantly clear.