6 Tips Content Marketers Need to Know About Mobilegeddon, Google’s Big SEO Change
First, calm down. You calm? Good. Now it's time to fix your site.
The Content Strategist
Econsultancy
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How to Get a Bigger Content Budget in 2015
The most effective marketers' budgets for content are twice as big as those of less effective marketers. Here's what you should know to get a bigger—better—content budget this year.
Letting Go: Why Brands Should Embrace Freelance Storytellers
Is control over brand messaging a valid concern? Perhaps. But something magical can happen when companies look outside their own walls for ideas from agencies, independent creatives, and freelancers.
5 Content Design Lessons For Brand Publishers
"Content is king" is so 2012. Try this one on for size: "Design protects the castle." Thankfully, designers are sharing their lessons and experiences online.
Why Content Marketing Beats Out Advertising [INFOGRAPHIC]
Over the next year, 51 percent of B2B marketers will increase their budgets for content marketing.
How Content Is Consumed in a Multi-Screen Culture [INFOGRAPHIC]
Ninety percent of media in the US is viewed on a screen and 90 percent of Americans use multiple screens each day.
Why Your View that Email Is a Bad Marketing Tool Is Wrong
Email still ranks up with search as the most popular activity on the Internet and it can change behavior (read: purchasing).