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The Content Strategist
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The Association Problem: When Consumers Like Your Ad But Forget Your Brand
By
Tallie Gabriel
Brands
13 Stats That Should Terrify CMOs
By
Dillon Baker
B2B
Distribution 101: The Content Marketer’s Guide to LinkedIn Sponsored Updates
By
Amanda Walgrove
Media
Native Advertising: The AdBlock Antidote?
By
Julia Lynn Rubin
Brands
Social Content? Customized Advertising? Not Display Ads? How Top Publishers Define Sponsored Content
By
Haniya Rae
Brands
Bot Traffic Is Taking Over. Here’s How Brands Should Respond
By
Sam Petulla
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