Tag:

chartbeat

The Financial Times Just Introduced a New Digital Ad Currency, and It Could Change the Web for Good

The Financial Times Just Introduced a New Digital Ad Currency, and It Could Change the Web for Good

By Dillon Baker
Why The New York Times’ Sponsored Content Is Going Toe-to-Toe With Its Editorial

Why The New York Times’ Sponsored Content Is Going Toe-to-Toe With Its Editorial

By Tessa Wegert
New Study Further Indicates Attention Time Could Be the Key to Branded Content’s Success

New Study Further Indicates Attention Time Could Be the Key to Branded Content’s Success

By Aaron Taube
Content Catchup: Medium, Chat Apps, and More Big Content Marketing Trends for 2015

Content Catchup: Medium, Chat Apps, and More Big Content Marketing Trends for 2015

By Joe Lazer
Why Clickbait Is Dangerous for Brands

Why Clickbait Is Dangerous for Brands

By Herbert Lui
With ‘The Economist’ and the ‘Financial Times’ Now Selling Ads Based on Time Spent, Who’s Next?

With ‘The Economist’ and the ‘Financial Times’ Now Selling Ads Based on Time Spent, Who’s Next?

By Joe Lazer
Content Catchup: Why Upworthy’s Sponsored Stories Are Going Viral, and More Must-Read Stories

Content Catchup: Why Upworthy’s Sponsored Stories Are Going Viral, and More Must-Read Stories

By Joe Lazer
4 Ways You Can Cash In on the Attention Web, According to Chartbeat’s Tony Haile

4 Ways You Can Cash In on the Attention Web, According to Chartbeat’s Tony Haile

By Tamarra Kemsley
Data vs. Editorial Judgment: The Danger of Chasing Numbers

Data vs. Editorial Judgment: The Danger of Chasing Numbers

By Myriah Towner