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AdWeek

Are Chat Stories the Future of Native Advertising?

Storytelling

Are Chat Stories the Future of Native Advertising?

By Kayla Matthews
3 Ways to Prepare Before You Switch Careers From Journalism to Marketing

Trending

3 Ways to Prepare Before You Switch Careers From Journalism to Marketing

By Emily Gaudette
The Association Problem: When Consumers Like Your Ad But Forget Your Brand

Trending

The Association Problem: When Consumers Like Your Ad But Forget Your Brand

By Tallie Gabriel
How the Holiday Calendar Crushes Good Content

Storytelling

How the Holiday Calendar Crushes Good Content

By Jordan Teicher
8 Valentine’s Day Marketing Campaigns That Aren’t Boring

B2C

8 Valentine’s Day Marketing Campaigns That Aren’t Boring

By Jillian Richardson
The Quiet Death of Church and State

Entertainment

The Quiet Death of Church and State

By Dillon Baker
This Airbnb Parody Will Make You Laugh—and Then Feel Really Creeped Out

Brands

This Airbnb Parody Will Make You Laugh—and Then Feel Really Creeped Out

By Joe Lazer
Why the Women’s World Cup Is a Missed Opportunity for Brands

Media

Why the Women’s World Cup Is a Missed Opportunity for Brands

By Amanda Walgrove
10 Campaigns That Should Win Best Branded Content at Cannes

Brands

10 Campaigns That Should Win Best Branded Content at Cannes

By Jillian Richardson