Yahoo Partners with Spotify and iHeartRadio to Attract the Cool Kids
Can Yahoo be cool again? That's the question fueling the company's recent partnership with Spotify and Clear Channel’s iHeartRadio.
The Content Strategist
Advertising Age
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Adidas Is Tumblr’s First Major Brand Campaign
Adidas launched its soccer Tumblr blog in time for the 2012 UEFA European Championship, which starts today across Poland and the Ukraine.
Top Social Brands Spill Their Facebook Tactics
Brands need to evolve culturally,” Ad Age explains their latest trend report, in which they explored the secrets of top brands like Chapstick, Intel, and Burger King and their Facebook tactics. “When a brand is on Facebook and you feel like it probably shouldn’t be there, it’s that the brand hasn’t figured out how to communicate in…