SEO is more than just writing content with keywords in it. It’s a fast-paced and dynamic field, but can be frustrating if you’re relying on outdated tactics that no longer work. With Google algorithms changing constantly SEO is growing more and more complex.
Google has heavily adjusted its algorithm to favor high-quality content. Great SEO takes more than just building links, creating any old content, and adding a few keywords to improve your organic search rankings. Increasing your business or brand’s visibility requires uniting your content and marketing teams which is crucial to maximizing your SEO success.