Infographic: The Epic Media Battle Between Instagram and Snapchat
Instagram Stories and Snapchat Stories are very similar, but is one platform stronger than the other?
The Content Strategist
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Millennials Surprisingly Prefer News Articles Over Videos
People keep telling us that video is going to take over the internet, but the written word isn't going anywhere just yet.
How Content Marketing Teams Are Evolving in 2016
“We hired a lot of media, took a lot of people who were previously storytellers, turned them into marketers."
The Untold Story of Facebook Live
Two years ago, Facebook Live was almost killed. Now, it might be the key to the future of the social network.
The Truth About the ROI of Online Video Ads, in 5 Charts
“If you are unknown, you do need to shout in order to be noticed."
The Netflix Problem: TV’s Difficult Balance of Original vs. Syndication
Netflix will spend $5 billion on content this year. But since 2012, its library has decreased by 40 percent. Is that a red flag?
Why Can’t YouTube Do Drama?
It's harder to tell a story when your audience feels entitled to have a say in how it goes.
The Impact of Facebook’s Algorithm Change, in 5 Charts
The table games have changed, but the house always wins.
This Is the Darkest Ad Parody I’ve Ever Seen
If you really like ad parodies and disturbing sci-fi, then boy do I have the YouTube video for you.