The Content Strategist
This morning, Taboola announced a partnership with Yahoo! Japan, which will bring content discovery to Japan's largest internet company—one whose reported 51.9 billion pageviews per month trumps rivals like Google Japan.
Creating high-quality branded content is very important, but when it comes to making sure your ad dollars are spent properly, understanding the best ways to get eyeballs on your content can be just as crucial to your success.
Paid Content's Laura Hazard Owen writes that Taboola, a video recommendation engine, has received $15 million in funding.
