Tag:

metrics

Forbes’ Branded Content Chief Reveals Her Go-to Content Marketing Metrics

Media

Forbes’ Branded Content Chief Reveals Her Go-to Content Marketing Metrics

By Joe Lazer
4 Keys to Data-Driven Marketing, According to Deloitte CMO Alicia Hatch

Brands

4 Keys to Data-Driven Marketing, According to Deloitte CMO Alicia Hatch

By Joe Lazer
Video Measurement Is Broken. Here’s How to Fix It

Media

Video Measurement Is Broken. Here’s How to Fix It

By Jordan Teicher
How to Fix a Broken Lead Nurturing Strategy

ROI

How to Fix a Broken Lead Nurturing Strategy

By Andrew Littlefield
Why the Publishing World Needs Humane Design

Media

Why the Publishing World Needs Humane Design

By Noah Waldman
4 Questions You Need to Answer Before You Create a Content Plan

Brands

4 Questions You Need to Answer Before You Create a Content Plan

By Joe Lazer
Contently Case Story: These 4 Engagement Metrics Proved HouseLogic’s Content ROI

B2B

Contently Case Story: These 4 Engagement Metrics Proved HouseLogic’s Content ROI

By Amanda Walgrove
This Month in Data Science: How Is Content Changing Over Time?

ROI

This Month in Data Science: How Is Content Changing Over Time?

By Anela Chan
Do Content Marketers Need Editorial Independence?

Voices

Do Content Marketers Need Editorial Independence?

By Sam Slaughter