The 10 Best Skillshare Classes for Content Marketers
Admit it: Isn’t there something at your job that you wish you could do better?
The Content Strategist
Gary Vaynerchuk
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Will Periscope Kill Meerkat?
With Twitter's backing and a slew of features, will Periscope kill Meerkat's sudden rise to fame?
50 Quotes That’ll Make You a Better Content Marketer
Last February, we shared 25 quotes that inspire us. This year, we've added 25 more from great thinkers, writers, and marketers that get us pumped to tell better stories every day.
How to Stand Out in Crowded Inboxes
Email marketing can either work wonders or flounder. And simply put, brands that get noticed in crowded inboxes grab their audiences by doing things differently. But that begs the question: How do you get your content to stand out in increasingly crowded inboxes?
7 Keys to Great SEO Strategies for Content Marketing
Do a Google search for the term “SEO is dead.” At the top of nearly 45 million results is a post from Copyblogger's “resident SEO guy” Sean Jackson decrying the acronym.
Meet Stephanie Land, the Ghostwriter Behind Gary Vaynerchuk’s Books
Stephanie Land has written best-selling books on marriage therapy, entrepreneurship, and social media, but you won’t find her signing copies at Barnes and Noble, nor will you see her name emblazoned on the cover of each book.
Google Dreams of a Bot That Will
Take Over Your Brand’s Twitter.
Should You Let It?
In his new book, “Jab, Jab, Jab, Right Hook,” Gary Vaynerchuk equates social media marketing with boxing. Everyone wants to land a big right hook heard ’round the world, but that only works if you’ve set yourself up with a series of strategic (and content-rich) jabs. Of course, all that jabbing tires marketers out, and…
5 Books That Should Be on Every Content Strategist’s Holiday Wish List
During my career working as a journalist and content strategist, I’ve found that the most valuable and enlightening thing I can do is get inside the head of someone way smarter than me. One-on-one interviews let you do that. Fireside chats at conferences let you do that. Belligerent late 4 AM heart-to-hearts at South By…
Inside Branded Content: How Shutterstock Won The Hunger Games
Twice a month, we want to talk to brands telling great stories to find out how they did it. Next up: Shutterstock’s Tour of the 12 Districts of Panem. You wouldn’t expect a stock photo site to be a masterful creator of original content. But Shutterstock, home to over 30 million images and videos, has…